Jenna Bush Hager looked effortlessly fashionable during her recent visit to New Orleans, and Today show fans want to know more details.

On March 10, Jenna and Hoda Kotb headed down to the Big Easy to attend the inaugural New Orleans Book Festival. Since launching her book club in March 2019, Jenna has shared her love of reading with viewers, and she didn’t miss the opportunity to meet fellow bibliophiles at the new event. “The New Orleans book festival is happening here and I’m just so proud to be part of it because this city has a storied literary past but guess what? It has a future too,” she said.

Surrounded by a live brass band, delicious beignets and an excited crowd, Jenna and Hoda hosted Today’s fourth hour from the French Quarter. While discussing their love for everything New Orleans, folks watching from home were immediately drawn to Jenna’s red-and-white pattern dress.

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As viewers saw, the Today cohost got some help accessorizing her look with more sparkles and sequins. But many fans were eager to find out where Jenna’s outfit was from. “Who is Jenna’s dress by? Really cute on her, one of the best I’ve seen her wear!” one person wrote on Instagram. “Jenna who makes your dress? Gorgeous!” another added. “Jenna can you provide a link to your adorable 🍎 👗?” a different fan said.

Though the broadcast journalist didn’t get a chance to answer back, Jenna’s dress is from the clothing brand HVN. A closer look at the the dress reveals that it has an apple pattern on it. The piece also features voluminous sleeves, a ruffled hemline and pockets.

Its unique pattern allowed Jenna to pair it with nude wedges and a black leather jacket. But it looks like this particular one is sold out right now. That said, the same dress is available in two different patterns you can still check out. In case you’re looking for a gorgeous springtime dress like Jenna’s, we’ve rounded up our similar looks below:

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